Social Media News | Weekly Round Up ✨ | 30th October 2023
Social Media News | Weekly Round Up ✨ | 30th October 2023
Becky Armstrong
30 Oct, 2023
General
INSIGHTS 👀34 Predictions for Social Media Marketing in 2024 [x] Key callouts:
Reel and video content will be focused on.
Messaging is the new social media – private groups, communities, broadcast channels etc.
Increased in-feed shopping.
X f.k.a. Twitter
UPDATE 📝X Says Posts Corrected by Community Notes Will Be Ineligible for Revenue Share [x]
UPDATE 📝 X Launches New Price Tiers for X Premium, Including an Ad-Free Premium+ [x]
INSIGHTS 👀 X Reports New Usage Insights To Mark the First Year of Musk’s Takeover [x]
NEW FEATURE ✨X’s Audio Calling Option Is Now Live for Some Users [x]
Instagram
NEW FEATURE ✨ Instagram Expands Marketing API to Facilitate Product Tagging via Third Party Apps [x]
NEW FEATURE ✨Instagram Tests Collaborative Carousel Posts [x]
NEW FEATURE ✨Instagram Adds Polls in Comment Streams on Feed Posts and Reels [x]
PAID SOCIAL 💸 Instagram Makes Reminder Ads Available for Stories Placement [x]
NEW FEATURE ✨Instagram Adds Looping Video Clips in Notes [x]
NEW FEATURE ✨Instagram Tests New ‘Nearby’ Feed for Stories [x]
NEW FEATURE ✨Instagram Tests a Dedicated Content Feed From ‘Meta Verified’ Accounts [x]
Threads
UPDATE 📝 Threads Is Developing an API, Though Remains Wary of News Content Influence [x]
NEW FEATURE ✨ Threads Adds Polls and Gifs as It Continues To Expand Its Engagement Options [x]
INSIGHTS 👀 Threads Is Closing in on 100M Users Says Zuckerberg [x]
Facebook/Meta
PAID SOCIAL 💸Meta Announces Ad-Free Subscription Program in EU, EEA and Switzerland to comply with evolving privacy regulations – €9.99/month on the web or €12.99/month on iOS and Android [x]
UPDATE 📝Meta Expands its Paid Verification for Business Program to Canadian Brands [x]
NEW FEATURE ✨Meta Announces New Avatar Updates, Including Halloween-Themed Customisations [x]
NEW FEATURE ✨Meta Experiments with Custom AI Chatbot Creation In-Stream [x]
NEW FEATURE ✨Facebook Experiments With Generative AI Profile Pictures and In-Stream Post Assistance [x]
UPDATE 📝Meta Announces the Removal of Rooms in Facebook Groups [x]
INSIGHTS 👀 Meta Posts Record Quarterly Revenue Results, Sees Steady User Increase [x]
INSIGHTS 👀Meta Faces Legal Action From 42 State Attorneys General Over Addicting Teen Users [x]
TikTok
PAID SOCIAL 💸 TikTok Shares Tips to Help Marketers Maximize Their ‘Q5’ Sales Initiatives [x]
52% of TikTok users plan to continue shopping after holidays plan on purchasing tech or gaming. 38% of these are taking about in-game purchases.
INSIGHTS 👀TikTok Reports Users by Region in the EU as Part of New DSA Reporting Requirements [x]
Highest active users in France, Germany, Italy
INSIGHTS 👀 TikTok Publishes New eCommerce Marketing Starter Guide [x]
UPDATE TikTok Announces Live Concert Event to Showcase Music Trends [x]
INSIGHTS 👀TikTok Shares Insights and Tips From Ad Industry Leaders in New Video Series [x]
INSIGHTS 👀TikTok Shares Insights Into Its Value for Gaming Marketers [x]
Twitch
PAID SOCIAL 💸 How Twitch juggles what users and advertisers want [x]