Social Media News | Weekly Round Up β¨ | 29th January 2024
Social Media News | Weekly Round Up β¨ | 29th January 2024
Becky Armstrong
29 Jan, 2024
General
INSIGHTS π How SMBs Are Repurposing Their Content Β [x]
INSIGHTS π Teens,Β Social Media and Technology 2023 Report [x]
X f.k.a. Twitter
INSIGHTS π X Shares 2024 Marketing Calendar to Assist With Campaign Planning [x]
NEW FEATURE β¨ X Will Now Enable Premium Subscribers to List Open Jobs on Their Personal Profiles in the US [x]
UPDATE π X Looks to Improve Content Moderation After Issues with AI Images and Bot Farms [x]
X is Looking to Expand its βAmplifyβ Video Monetisation Program to Creators [x]
NEW FEATURE β¨ X Is Testing a Dedicated Video Tab in the Lower Function Bar Β [x]
Instagram
UPDATE π Instagram Now Lets You Opt-Out of Read Receipts for DMs | Social Media Today [x]
NEW FEATURE β¨ Instagram Launches Live Test of New Flipside Alternative Engagement Space [x]
NEW FEATURE β¨ Instagram Tests New Group Chat Conversation Starters in Notes [x]
Threads
NEW FEATURE β¨ Post drafts may be coming to Threads soon [x]
INSIGHTS π Is Threads Catching On? A Look at How the Most Followed X Profiles Are Engaging in the App [x]
We can see some of the biggest accounts aren’t posting as much on Threads – we can question if this is because it’s not easily accessible in scheduling tools like Sprinklr, Hootsuite, SproutSocial etc.
Facebook/Meta
INSIGHTS π Meta Loses Data Scraping Case, Highlighting the Need For Clarified Regulation in a Social Media Context [x]
NEW FEATURE β¨ Meta Launches New Teen Safety Measures To Limit Unwanted DM Contact Β [x]
UPDATE π Meta Adds New Brand Protection Tools, Including Improved Product Image Matching Processes[x]
NEW FEATURE β¨ EU Users Will Soon Have the Option To Separate Their Facebook and IG Accounts [x]
YouTube
CONTENT CREATION π¨ YouTube Tests Super Chat Likes to Further Incentivise Creator Donations Β [x]
PAID SOCIAL πΈ YouTube advertising: The ultimate guide [x]
INSIGHTS π Get in, role players, weβre tabletop gaming – YouTube Blog [x]
TikTok
NEW FEATURE β¨ TikTokβs Testing 30 Minute Uploads as It Looks To Expand Its Content Options [x]
Can we start making dev diaries etc for TikTok? π€
INSIGHTS π New Report Shows TikTok Usage Is Rising Among Teen Users, While Snapchat Remains a Key Connector Β [x]
NEW FEATURE β¨ TikTok Adds New Cutout Option To Change the Background of Your Clips[x]
UPDATE π TikTok Rolls Out New Text Size Options To Improve Accessibility Β [x]
Twitch
CONTENT CREATION π¨ Streamers who rely on Twitch Prime Gaming subs are getting a slight pay cut Β [x]
CONTENT CREATION π¨ Twitch expands partner program to give more streamers access to higher revenue shares Β [x]
PAID SOCIAL πΈ Jump aboard the hype train! Advice for advertising on Twitch [x]
Other Platforms
BeReal
UPDATE π BeReal Adds New Feed of Celebrities and Brands as It Looks To Reignite Interest Β [x]
Snapchat
INSIGHTS π New Report Shows TikTok Usage Is Rising Among Teen Users, While Snapchat Remains a Key Connector [x]
Trends
INSIGHTS π What does ‘airtight’ mean on TikTok? [x]
INSIGHTS π How TikTok created a new accent – and why it might be the future of English [x]
INSIGHTS π Sydney Sweeney’s Hot Ones appearance has become an instant meme [x]