Social Media News | Weekly Round Up โœจ | 12th February 2024

Social Media News | Weekly Round Up โœจ | 12th February 2024

Becky Armstrong

General

  • INSIGHTS ๐Ÿ‘€ 7 Steps to Mastering Social Media Management  [x]
  • INSIGHTS ๐Ÿ‘€ The Buyerโ€™s Journey: How To Reach Your Audience at Every Stage [x]
  • INSIGHTS ๐Ÿ‘€ Social Media Benchmarks by Industry in 2024  [x]
  • INSIGHTS ๐Ÿ‘€ Social media algorithms โ€˜amplifying misogynistic contentโ€™ [x]

X f.k.a. Twitter

  • NEW FEATURE โœจ X Starts Displaying Sports Gambling Odds In-Stream, Powered by BetMGM [x]
  • NEW FEATURE โœจ X Preview New Bookmark Alerts In-Stream [x]
  • NEW FEATURE โœจ X Is Developing an Articles Content Option for Long-Form Posts [x]
  • NEW FEATURE โœจ X Is Experimenting With New Options To Sort Post Replies [x]

Instagram

  • INSIGHTS ๐Ÿ‘€ Ten top tips for using Instagram for brand PR [x]
  • NEW FEATURE โœจ Instagram Adds Video Cut Out Option to Create Animated Stickers [x]
  • NEW FEATURE โœจ Instagram Tests New Option to Preview Feed Post Placement Before Publishing [x]
  • INSIGHTS ๐Ÿ‘€ What Does Instagram Hold For Brand Performance In 2024? [x]

Threads

  • NEW FEATURE โœจ Threads Plans to Deprioritize Political Discussion Through New Recommendations Approach [x]
    • Opt in to limit political content in suggestions.
  • INSIGHTS ๐Ÿ‘€ Meta Shares Insights Into How the Threads Feed Algorithms Work [x]
  • NEW FEATURE โœจ Threads Is Testing a New Option To Save Posts [x]

Facebook/Meta

  • NEW FEATURE โœจ Facebook and Instagram to label all images on their platforms created by AI, Meta says [x]
  • INSIGHTS ๐Ÿ‘€ Meta Challenges EU Regulations Around Supervisory Fees [x]
  • NEW FEATURE โœจ Facebook Tests Generative AI Prompts for Better Post Captions  [x]
  • INSIGHTS ๐Ÿ‘€ Meta Posts Solid Increases in Revenue and Usage for Q4 2023  [x]
    • US, CA and Europe saw minimal to no growth in DAU and MAU.
      • Europe was the only territory to see a decrease from 2 year prior on MAU.
    • Asia-Pacific and ROW saw increase in DAU and MAU.
  • INSIGHTS ๐Ÿ‘€ Meta Outlines New Approaches to Generative AI Transparency  [x]
  • UPDATE ๐Ÿ“ Meta Expands Its Programs To Protect Teen Users From Sextortion [x]

YouTube

  • NEW FEATURE โœจ YouTube Will Now Display Live-Streams Within the Shorts Feed, Adds New Podcast Options [x]
  • INSIGHTS ๐Ÿ‘€ YouTube Announces New Programming for Black History Month [x]
  • UPDATE ๐Ÿ“ YouTube Expands Youth Safety Measures for Safer Internet Day [x]
  • PAID SOCIAL ๐Ÿ’ธ YouTube Premium hits 100 million subscribers, showing an appetite for ad-free video [x]

TikTok

  • CONTENT CREATION ๐ŸŽจ Tiktokโ€™s Testing a New Way To Facilitate Engagement Between Creators and Paying Subscribers [x]
  • NEW FEATURE โœจ TikTok Prompts Users To Download a New, Dedicated Search Shortcut  [x]
  • CONTENT CREATION ๐ŸŽจ How to Do Text-to-Speech on TikTok (+ 10 World-Class Examples) [x]
  • INSIGHTS ๐Ÿ‘€ Is TikTok a search engine? Why meeting searchersโ€™ needs matters more than semantics [x]

 

Other Platforms

Reddit

  • INSIGHTS ๐Ÿ‘€ Reddit Publishes Report Into How the Platform Is Influencing Purchase Decisions [x]

Bluesky

  • INSIGHTS ๐Ÿ‘€ Decentralized Social App โ€˜Blueskyโ€™ Is Now Available to All Users [x]

Pinterest

  • INSIGHTS ๐Ÿ‘€ Pinterest Adds More Users in Q4, Announces Google Ad Partnership [x]

Snapchat

  • INSIGHTS ๐Ÿ‘€ Snapchatโ€™s Super Bowl LVIII Activations Include AR Lenses and Spotlight Prizes [x]
  • INSIGHTS ๐Ÿ‘€ Snapchat Is Now up to 800M Monthly Active Users [x]
  • INSIGHTS ๐Ÿ‘€ Snapchat Announces New Round of Layoffs, Affecting 500 Roles [x]

 

Content Creator News

  • INSIGHTS ๐Ÿ‘€ The Instagram era of influencer brands is over. What now? [x] [avoid paywall]
    • Influencer isn’t just about “big name” – we need quality, sustainability and resonate with values (brand, creator & audience).
    • Prioritize content & reach over follower numbers.
  • CONTENT CREATION ๐ŸŽจ The Ultimate Guide to Short-Form Video Content [x]
  • INSIGHTS ๐Ÿ‘€ 19 Ways To Identify Influencers For Maximum Marketing Impact [x]
  • INSIGHTS ๐Ÿ‘€ The creator economy is not just a young personโ€™s game [x]
  • INSIGHTS ๐Ÿ‘€ 17 Key Influencer Marketing Statistics to Fuel Your Strategy [x]
  • INSIGHTS ๐Ÿ‘€ 2024 Influencer and Creator Trends [x]

Super Bowl

  • INSIGHTS ๐Ÿ‘€ The best Super Bowl 2024 memes [x]
  • INSIGHTS ๐Ÿ‘€ Nickelodeonโ€™s Super Bowl broadcast: an ingenious, wildly chaotic splash  [x]
  • INSIGHTS ๐Ÿ‘€ All the Super Bowl Commercials, Ranked [x]

 

Trends

  • INSIGHTS ๐Ÿ‘€ What is loud budgeting and should you trust TikTokโ€™s finance trends? [x]
  • INSIGHTS ๐Ÿ‘€ A day in the life of a private chef: A trend that is sweeping social media [x]
  • INSIGHTS ๐Ÿ‘€ ‘When your card declines at therapy’ meaning explained as TikTok users share their trauma [x]